Changes In The Battle For New Markets Apple And Google

Changes In The Battle For New Markets Apple And Google

Is Google finally able to control its Android destiny through the release of the Android One operating system Google will be operating the smartphone rather than leaving it to hardware partners like Samsung and HTC. Google has historically taken a non-directive approach to Android and provided it free for manufacturers as an open-source product.

These manufacturers known for adding extra features like the Samsung Touch Wiz user interface. It hoped that consumers would use the improve mobile experience to find other Google products, such as popular searches. Android One, however, will not allow this customization, giving Google complete control over the operating system that users use. Perhaps this is a paradigm shift in the company’s approach?

Android’s Life And Times Google

Android’s approach has been more open-minded than Apple’s iOS operating system. Android is, in fact, more open than iOS. This was true even before Google acquired the company. The original Android operating system made open-source to the community.

This version of the operating software still available today, and it’s use by companies like Amazon for its Kindle Fire tablet. This creates what software experts call a fork, where the base Android operating system is place underneath the customizations that Amazon makes.

Google recently started to show a desire for greater control over its operating system. Google provided a reference design and an operating system for the Nexus phones, devices and tablets. This was free from any extras by hardware manufacturers or carriers.

With the launch of Android One, this trend has continued. Google is now more involved in the process and trying to control the user experience. Google Glass and other products are examples of vertical integration that Google has taken on board. Apple is also changing its approach.

An Opener Apple

Apple has been a product-oriented company since its inception. Apple has been a product-focused company since 1984, when the Macintosh was launched. Continues this tradition with the iPhone and other iOS devices. In a television interview, Apple CEO Tim Cook stated that Apple values vertical integration. He also said that Apple wants to have control over their primary product.

Industry insiders can see a shift in Apple’s business model by looking at it. Apple’s most recent hardware and software announcements, made one week prior to the launch of the first Android One smartphones, offer developers and users a lot more control than ever before.

Extensions allow apps to communicate with one another and users can share data between apps via the share pane. Developers have the option to add widgets to the notification centre or enable actionable notifications. This allows you to respond to Facebook messages directly from the notification.

Apple Keyboard With A Third-Party Alternative Google

In a rare move, users can now replace the Apple keyboard with a third-party alternative. Although these may seem like minor changes, Apple is giving developers control over some aspects of the iOS experience. This is a significant departure from 2007, when Steve Jobs introduced the iPhone. Charlie Rose asked Tim Cook what Apple competitors he knew. He quickly answered that Google was his main competitor.

This is particularly interesting considering that Apple has gradually moved Google out its phones, (in?)famously replacing Google Maps by Apple Maps a few years back, as well as gradually enhancing Siri’s voice recognising personal assistant to perform many functions similar to those Google performs when you search.

Although the launch of Apple Maps was marred by problems, with users claiming that the experience was inferior to Google’s offering, prompting Tim Cook’s apology. Apple clearly wants to get rid of Google and take over more of the experience.

New Battle For Market Share And Mind

Both Apple and Google have been showing a different side over September. Both companies are expanding into new markets with Android One focusing on the China/India market. Analysts believe that the iPhone 6 Plus represents an Apple attempt to appeal to the market for larger phones.

Both companies have made some significant changes to secure this market, and keep a foothold in the markets in developed countries. Google is now taking control of its destiny, while Apple opens up more. These are just baby steps at the moment, but it could be the start of a new battle for the market and mind, of more and more customers.

India Smartphones Get 1.25 Billion People Online

India Smartphones Get 1.25 Billion People Online

It possible for India vast majority of 1.25 billion people to be connect to the internet? This is the goal of Prime Minister Narendra Modi’s Digital India campaign. However, if the government is to reach this goal, they will need to make internet access more accessible and affordable. Smartphones are the only way to achieve this goal.

Modi’s policy has strong arguments. Researchers have seen evidence that mobile access has a multiplier effect for more than a decade. In 2005, it was estimate that every 10 percent increase in mobile access leads to an increase of almost 0.6% in GDP in low-income countries. A 2009 World Bank study showed that an increase of 10% in internet access leads to a 1.3% increase in GDP for developing countries.

India appears to be heading in the right direction. As the cost of smartphones has fallen and accessibility has improved, India has seen a huge increase in its use. The country has also jumped frogged old technologies and moved straight to the most recent gadgets.

It is not uncommon to find Indian homes without electricity but with mobile phones. Many people believe that India is now at a turning point in terms of its internet user base growth.

India Smartphones

The market is dominated by smartphones and mobile phones, less than 3 percent of Indian phones are landlines and 89% of broadband connections in India are wireless.

In addition, the government has made significant progress through Make in India, a flagship strategy that aims to create a local environment for more mobile phones.

It easy to assume that a smartphone, as defined by the dictionary. A phone that can be use on cellular networks that are 3G or 4. This is incorrect. Smartphones can be any phone that has a touchscreen, access to the internet and apps. Smartphones not design for high-speed internet access called feature phones.

The figure shows that the majority of smartphones used in India between 2016 and 2017 were not 4G or 3G-enabled. Nearly 75% were feature phones and are therefore not suitable to access high-speed internet.

India requires affordable smartphones that can connect to the internet, and 4G or 3G-enabled phones. Also, India must have data plans that are cheaper with decent speeds.

India Cheap Phones And Expensive Connections

India’s telecom industry may soon be changing when it comes to data. Reliance Jio, a Mumbai-based telecom company, is now officially entering the market. It is own by Mukesh Ambani (the country’s richest man).

Reliance Jio and regulator, on one hand, and existing telecom companies on the other, have been engaged in a heated exchange of words about this entry. Initial refusals by incumbent providers to provide Reliance Jio necessary “points for interconnect”, i.e. locations where traffic can be exchanged between networks, was a sign that they were not willing to do so.

Both the incumbents as well as the newly launched company are in agreement on one thing: they oppose the current high taxes on telecom service, which include both voice and data.

The overall cost of the services and the price of the smartphone will still be prohibitive for Indian customers who are price sensitive. This is a serious problem that could lead to the derailment of the government’s Digital India strategy.

We Have Hope For The Future

Smartphones have become cheaper due to market forces. The majority of smartphones that India will produce in the next few years is 3G and 4G enabled.

The country’s linguistic diversity makes it difficult to access content on smartphones. However, the Constitution of India recognizes 22 languages. This is being addressed. Indus OS, India’s second-most popular mobile operating system, is an example of how market forces are moving in the right direction. It provides content in multiple languages through its App bazaar platform.

There is reason to be optimistic about recent attempts by regulators to lower voice- and data costs. A government with a large budget deficit will not be willing to forgo tax revenue.

There are two options to get more Indians online: either taxing telecom services too much or avoiding the policy uncertainty and blatant corruption that have plagued the sector over recent years.

A sick telecom industry is bad for the country and its citizens. The sector has been moving in the right direction by market forces, but now it is time for government to step in.

Technology Leads To Fewer Choices Evolving Creates Mountains

Technology Leads To Fewer Choices Evolving Creates Mountains

Let me ask you a question. It a common Technology occurrence to be forced to purchase a new laptop every so often because the technology hardware or software in your laptop is not being supported?

Microsoft Windows use to power approximately 90% of all personal computers worldwide today. Every couple of year, newer Windows versions release. Many applications, including your favourite web browser, will support the latest version once it happens. These applications stop supporting older versions in the same way as the new version over the course of a few years. Google Chrome is an example. It no longer receives updates when it runs on Windows Vista an older Windows operating system on my computer. Microsoft has stopped supporting Windows Vista.

Another example is that I found it difficult to locate an external hard drive, which is the device you use for backing up your data and photos of family and friends, and songs on my fully functional Windows Vista-based laptop. Most external hard drives are now compatible with the latest versions of Windows. How can I get the hard disk I need? They probably won’t be able to.

Product Life Expectancy Technology

Companies plan for a product’s expected life span and provide technical support and warranty. It is a good idea to examine the warranty period to determine if a product will last. This can give you an indication of how frequently it would be launch by it manufacturer. Apple offers a limited warranty of one year and releases a new iPhone nearly every year. You will need an additional warranty to extend your coverage after the initial warranty period.

It is clear that the warranty period does not reflect the expected life expectancy of a product. It does however mean that you can pay more for extra coverage if your device not taken care of, or you may have to buy a new, more expensive, device in the worst case. Even your most caring attitude will eventually reach a point where it is no longer effective. The software technology that drives the hardware evolves faster than the hardware.

Choices Reduced

Although new products may be seen as more options, you will actually have fewer options if you don’t have the financial resources.

Because of its limited support for hardware and software, using an older device can be restrictive. What happens if your older device has problems, even minor ones? There is no support for your hardware or software. You have two options: upgrade or find someone who can repair it.

Upgrades can be costly and may not be possible if the skills aren’t available. Unfortunately, technical repair skills are on the decline.

This is not only true in the electronics industry where the US Bureau of Labour Statistics projects a 2% decline in electrical and electronics engineer jobs between 2014 and 2024. However, it also applies to other industries such as the automotive and other. This trend is also evident in advanced economies.

In developing countries, there are often second hand markets and thriving repair shops. These markets may be accessible, but quality not always guaranteed poker pelangi.

Influence On Purchasing Power Technology

It is one thing to have your purchasing power restricted by financial resources, but it is quite another to have it reduced because you have fewer choices. Although companies might claim that users’ expectations can change market dynamics, many companies also make constant efforts to influence their customers through advertising and promotions. Some companies actually set expectations for users.

This illustrated by the notion that customers don’t know what their wants, which many people have abandoned because of Steve Jobs. This idea is designed to manipulate customers to achieve a company’s goals.

A company does not need to continue providing support for existing products if a large customer base shifts towards one set of products. Although many people might not be interested in the new product they are selling them under the guise of technological “evolution” even though it is only feature enhancement.